Suno's $2.45B Bet Just Opened a New Label Model
Major labels just signed licensing deals with AI music platforms for the first time. The infrastructure shift creates a specific wedge for operators who understand rights, not just tools.
Media & Creator
Media & Creator highlights how storytelling evolves in the digital age. We track new platforms, creator tools, and monetization models turning individual creativity into scalable business.
Harvey Hit $5B on Vertical AI—Creative Niches Are Next
Vertical AI hit $5B in legal. The $115B market is expanding at 24.5% CAGR—but creative micro-cultures remain underserved by generic tools.
Rail Explorers Hit 650K Riders. The $1.2T Outdoor Boom Has Room for More.
Outdoor recreation hit $1.2T in 2023. A fragmented category with proven unit economics and finite infrastructure is consolidating—corridor access is the moat.
The Missing Infrastructure Behind Twitch's $345B Ambient Content Gap
Live streaming hits $345B by 2030, but no turnkey platform exists for 24/7 AI-generated worlds—leaving a B2B infrastructure gap wide open.
PepsiCo Paid $1.95B for Poppi. The $3B Mushroom Coffee Gap Is Wide Open.
Big Beverage is buying culture, not chemistry. Mushroom coffee incumbents still sell generic benefits—leaving identity-first positioning wide open for micro-tribe operators.
Jack Dorsey's Anti-AI Play: $20B Identity Verification Market
Jack Dorsey's funding anti-AI platforms while identity verification hits $20B. The infrastructure for human-only spaces is missing its consumer layer.
Pistachio Panic: The $2.5B TikTok Beauty Play Kayali Started
Gourmand fragrance searches exploded 77% while Kayali's pistachio scent went viral—but nobody's built the modular system TikTok's layering culture actually wants.
Threads Opens Podcast API: The $2.6B Ad Revenue Infrastructure Play
Meta's Threads courts podcasters while Spotify opens comments—but nobody's unifying the fragmented conversation layer across platforms worth $8B in annual ad spend.
Pinterest-Style Commerce for the $18.5B Affiliate Market
Pinterest trained 522M users to shop by aesthetic, but creators can't monetize this behavior outside walled gardens. The embed economy awaits.
How TikTok's Winter Arc Built a $7.3B Accountability Market
TikTok's Winter Arc accidentally proved social accountability drives 85-90% course completion versus 3-15% for self-paced learning, creating a platform opportunity.
TikTok's 86% Relationship Test: $60K MRR Couples App Opportunity
TikTok couples are running relationship tests with 56M+ views. No product captures the data. Gottman's research proves the science.
VRChat Mobile Launch: Build $12K Touch Worlds for Brands
VRChat's mobile launch opened mass distribution. Studios still design for headsets. Brands need phone-first worlds—nobody's shipping them yet.
Yelp's 12,276% Spike: Build the Digital Burn-away Engine
Burn-away cakes jumped 12,276% on Yelp. Instagram killed third-party AR. Build the cross-platform reveal infrastructure brands need now.
Build 'Lore for Crypto' After $1.1M Fandom Search Funding
Lore's $1.1M validates context infrastructure for obsession economies. Crypto analysts manually stitch narratives for hours. Build the canonical layer.
Lu do Magalu's $2.5M Stack: Brand Talent Infrastructure
Brands spent $24B on influencers with zero IP ownership. Virtual talent infrastructure unlocks the $111B market nobody's productizing.
Discord's $2B Blind Spot: 1B Users, Zero Access
Discord locked paid subscriptions to U.S. only. Telegram's 1B global users need payment optimization. The infrastructure exists. The gap is execution.
Bob & Brad's $2.5k Amazon Play: Creator Hardware Hits Mainstream
Physical therapists with 5M YouTube subscribers launched $2,499 massage chairs on Amazon, proving creators can sell high-ticket hardware with zero customer acquisition cost.
Twitch-to-Shorts Pipeline: $200M Creator Distribution Play
Twitch launched vertical clips. YouTube Shorts exploded 3x. Nobody owns the 60-minute window between stream-end and viral distribution.